IT Sales Prospecting, Part Two – In the Garden of IT Lead Generation
Now that you understand that everyone you encounter is a potential client, you are hopefully invigorated by the amount of [...]
IT Sales Prospecting, Part One – Is There Anybody Out There?
At a recent seminar I spoke to the owner of a successful IT Managed Services company in Philadelphia. In just [...]
Giving Away the Playbook on IT Lead Generation
If you work with or own an IT service provider, you no doubt face the never-ending challenge of finding new [...]
“Hello, Operator?” – Internet, Fax and VOIP Choices in the Enterprise
It wasn’t long ago that having phone and fax service for a business was a pretty easy process. You simply [...]
Why Us, and Why Now? IT Solution Sales Don’t Have to Be Difficult
If you’ve spent any time at all researching how to sell IT services, you have encountered the following strategy: “Demonstrate value…convince [...]
Shut Down Your Server Room: Cloud and Colocation Services for the Modern Enterprise
As with many technological innovations in their early stages, it seems that discussions about “moving to the cloud” have been [...]
Business Break-Ups – Part Two: How to “Fire” Problem Customers
Yesterday we discussed ways to identify customers that are a poor fit for your organization. It is important to remember [...]
Business Break-Ups – Part One: Identifying Problem Customers
Icarus Technical Consulting had invested significant time and energy in to winning a contract from a large local real estate [...]
The Competitive Advantages of Partnering With the Right Colocation Provider
If you want to take your IT services business to the next level, you have to scale the size of [...]
First, Do No Harm: Decision Making in CIO Bootcamp
I’ve always thought that physicians had it right all along. The first rule of being a doctor? “Do no harm.” [...]